Back to Index
Books
Business
Handy, C (1994) The Empty Raincoat: Making Sense of the Future, Hutchinson Amazon UK
Hilton, S and Gibbons, G (2002) Good Business: Your World Needs You, Texere Publishing Amazon UK
Howe, J (2008) Crowdsourcing: How the Power of the Crowd is Driving the Future of Business, Random House Business Books Amazon UK
Economics
Kay, J (2004) The Truth About Markets, Penguin Books Amazon UK
Stiglitz, J (2006) Making Globalization Work, Allen Lane Amazon UK
History
Edgerton, D (2006) The Shock of the Old: Technology and Global History Since 1900, Profile Books Amazon UK
Ferguson, N (2004) Empire: How Britain Made the Modern World, Penguin Books Amazon UK
Politics
McNair, B (2003) An Introduction to Political Communication, Routledge Amazon UK
Media
De Zengotita, T (2005) Mediated: How the Media Shape Your World, Bloomsbury Amazon UK
Science
Dawkins, R (1976) The Selfish Gene, Oxford University Press Amazon UK
Society
Anderson, C (2006) The Long Tail: How Endless Choice is Creating Unlimited Demand, Random House Amazon UK
Gladwell, M (2000) The Tipping Point: How Little Things Can Make A Big Difference, Little, Brown Amazon UK
Penn, M and Zalesne E (2007) Microtrends: The Small Forces Behind Today's Big Changes, Allen Lane Amazon UK
Shirky, C (2008) Here Comes Everybody: The Power of Organizing without Organizations, Allen Lane Amazon UK
External Links
Management methods, models, theories
Internal Links
Celebrities
Communications theory
Critical perspectives
Ethics and professionalism
History of PR
International PR
Managing PR
Media studies
New media
Organisational studies
Research and evaluation
Theories of PR
Comments (0)
You don't have permission to comment on this page.