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Context

Page history last edited by Richard Bailey 10 years, 10 months ago

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Books

 

Business

 

Handy, C (1994) The Empty Raincoat: Making Sense of the Future, Hutchinson Amazon UK

 

Hilton, S and Gibbons, G (2002) Good Business: Your World Needs You, Texere Publishing Amazon UK

 

Howe, J (2008) Crowdsourcing: How the Power of the Crowd is Driving the Future of Business, Random House Business Books Amazon UK

 

 

Economics

 

Kay, J (2004) The Truth About Markets, Penguin Books Amazon UK

 

Stiglitz, J (2006) Making Globalization Work, Allen Lane Amazon UK

 

 

History

 

Edgerton, D (2006) The Shock of the Old: Technology and Global History Since 1900, Profile Books Amazon UK

 

Ferguson, N (2004) Empire: How Britain Made the Modern World, Penguin Books Amazon UK

 

 

Politics

 

McNair, B (2003) An Introduction to Political Communication, Routledge Amazon UK

 

 

Media

 

De Zengotita, T (2005) Mediated: How the Media Shape Your World, Bloomsbury Amazon UK

 

 

Science

 

Dawkins, R (1976) The Selfish Gene, Oxford University Press Amazon UK

 

 

Society

 

Anderson, C (2006) The Long Tail: How Endless Choice is Creating Unlimited Demand, Random House Amazon UK

 

Gladwell, M (2000) The Tipping Point: How Little Things Can Make A Big Difference, Little, Brown Amazon UK

 

Penn, M and Zalesne E (2007) Microtrends: The Small Forces Behind Today's Big Changes, Allen Lane Amazon UK

 

Shirky, C (2008) Here Comes Everybody: The Power of Organizing without Organizations, Allen Lane Amazon UK

 

External Links

 

Management methods, models, theories

 

Internal Links

 

Celebrities

Communications theory

Critical perspectives

Ethics and professionalism

History of PR

International PR

Managing PR

Media studies

New media

Organisational studies

Research and evaluation

Theories of PR

 

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