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Media relations

Page history last edited by Richard Bailey 10 years, 2 months ago

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Books

 

Bland, M, Theaker, A and Wragg, D (3rd ed 2005) Effective Media Relations: How to Get Results, Kogan Page Amazon UK

 

Burton, C and Drake, A (2004) Hitting the Headlines in Europe: A country-by-country guide to effective media relations, Kogan Page Amazon UK

 

Davies, N (2008) Flat Earth News: An award-winning reporter exposes falsehood, distortion and propaganda in the global media, Chatto & Windus Amazon UK

 

Gowing, N (2009) 'Skyful of Lies' and Black Swans: The new tyranny of shifting information power in crises, Reuters Institute for the Study of Journalism, free pdf

 

Hobsbawm, J (ed) (2006) Where the Truth Lies: Trust and Morality in PR and Journalism, Atlantic Books Amazon UK

Anthology of essays drawn from practitioners, academics and journalists edited by the champion of 'integrity PR'.

 

Chapters

 

Bailey, R (2006) Media relations in Tench and Yeomans (eds): Exploring Public Relations, FT Prentice Hall

 

Hargreaves, I (2003) Hacks v. Flacks: Journalism and Public Relations in Hargreaves: Journalism: Truth or Dare?, Oxford University Press

 

Hitchins, J (2008) Media relations in Theaker: The Public Relations Handbook, Routledge

 

Zoch, L and Molleda, J-C (2006) Building a Theoretical Model of Media Relations Using Framing, Information Subsidies, and Agenda-Building in Hazleton and Botan (eds) Public Relations Theory II

 

External sources

 

Anderson, C (2007) Sorrry PR people, you're blocked, The Long Tail (Wired blogs)

 

Balkin, N (2009) PR people: stop being bad at stuff and read this (satire), Bad Pitch Blog

 

Bates, D (2009) How the Press Uses and Values Public Relations and Other Media Resources

 

Foremski, T (2006) Die Press Release, Die! Die! Die!, Silicon Valley Watcher

 

Journalisted (Media Standards Trust)

 

Macnamara, J (2009) Journalism-PR myths and stereotypes busted 

 

Run Marketing (2009) How to contact the media (PDF)

 

Stern, Stefan (2011) Life on the dark side

 

Wauters, R (2009) 10 words I Would Love To See Banned From Press Releases, TechCrunch

 

 

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