Back to Index

Books

Ledingham, J and Bruning, S (2000) Public relations as relationship management: A relational approach to the study and practice of public relations, Lawrence Erlbaum Associates Amazon UK

Chapters

Ledingham, J (2006) Relationship Management: A General Theory of Public Relations in Botan and Hazleton eds Public Relations Theory II, Lawrence Erlbaum Associates Amazon UK

External Links

Childers Hon, L and Grunig, J, (1999) Guidelines for Measuring Relationships in Public Relations, Institute of Public Relations 

LeverWealth: blog by David Phillips

Organization-Public Relationships - Wikipedia

Internal Links

Community relations and CSR

Corporate PR