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Rhetoric

Page history last edited by Richard Bailey 9 years, 10 months ago

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Books

 

Heath, R, Toth, E and Waymer, D (eds) (2009) Rhetorical and Critical Approaches to Public Relations II, Routledge Amazon UK

 

 

Heath, R (ed) (2001) Handbook of Public Relations, Sage Publications Amazon UK

 

Toth, E and Heath, R (eds) (1992) Rhetorical and Critical Approaches to Public Relations, Lawrence Erlbaum Associates Amazon UK

 

 

Chapters

 

Cheney, G and Dionisopoulos, G (1989) Public relations? No, relations with publics: A rhetorical-organizational approach to contemporary corporate communications in Hazleton and Botan (eds) Public Relations Theory, Lawrence Erlbaum Associates Amazon UK

 

Heath, R. (2009) The Rhetorical Tradition: Wrangle in the Marketplace, in Heath, R.L., Toth, E.L., and Waymer, D (eds), Rhetorical and Critical Approaches to Public Relations II, Routledge

 

Heath, R (2006) A rhetorical theory approach to issues management in Botan and Hazleton (eds) Public Relations Theory II Amazon UK

 

Toth, E. (2009) The Case for Pluralistic Studies of Public Relations: Rhetorical, Critical, and Excellence Perspectives, in Heath, R.L., Toth, E.L., and Waymer, D (eds), Rhetorical and Critical Approaches to Public Relations II, Routledge

 

External links

 

Mackey, S (2005): RHETORICAL THEORY OF PUBLIC RELATIONS:Opening the door to semiotic and pragmatism approaches (PDF file)

 

Simpson, PBonnets, Black Death and Morris Dancing, blog post about public relations and rhetoric, August 2009

 

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