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webwriting

Page history last edited by PBworks 13 years, 7 months ago

Writing for the Web 2:

The Read-Write Web

Lecture, 30 October 2006


 

Traditional web publishing

  1. Complex coding and design skills (eg Dreamweaver)
  2. File Transfer Protocol
  3. Web hosting

Problems:

  • Bottleneck around webmaster
  • Emphasis on design rather than maintenance
  • Content management headaches

Example:

Leeds Met website View source for example of HTML code

VC Reflects

 

Weblogs

  1. Instant web publishing from a browser
  2. No specialist programming skills needed
  3. Content management and hosting handled

Problems:

  • Lack of control
  • Quality issues
  • Reliability

Examples:

  1. Post a comment or two on other blogs
  2. Write and publish a blog entry
  3. Track recently updated blogs (RSS)

 

Wikis

  1. Website anyone can edit
  2. Simple code language
  3. Each site has its own rules

Problems:

  • Quality issues
  • Reliability
  • Arbitration of disputes

Task:

Edit an entry in The Student Wiki or PR Books (NB login required)

 

Examples:

 

Sources

 

Interview with Jimmy Wales, founder of Wikipedia

Guidelines for PR student blogs

Social Media or How I learned to stop worrying and love communication

 

Vote

 

Students at this lecture voted it the same as usual (34 votes); better (27) and worse (11). Democracy in action.

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