Back to Index

Books

Bartram, P (2006) How to Write the Perfect Press Release, New Venture Publishing Amazon UK; Sample chapter in pdf format

Bryson, B (1991) Mother Tongue: The English Language, Penguin Books Amazon UK

Camp, L (2007) Can I Change Your Mind: The Craft and Art of Persuasive Writing, A&C Black Amazon UK

Foster, J (4th ed 2008) Effective Writing Skills for Public Relations, Kogan Page Amazon UK

Fromkin, V, Rodman, R and Hyams, N (8th ed 2007) An Introduction to Language, Thomson Wadsworth Amazon UK

Keeble, R (4th ed 2006) The Newspapers Handbook, Routledge Amazon UK

McAlpine, R (2001) Web Word Wizardry: A Guide to Writing for the Web and Intranet, Ten Speed Press Amazon UK

Minto, B (3rd ed 2002) The Pyramid Principle, FT Prentice Hall Amazon UK

Newsom, D and Haynes, J (7th ed 2005) Public Relations Writing: Form & Style, Wadsworth Amazon UK

Ritter, R (2002) The Oxford Guide to Style, Oxford University Press Amazon UK

Sissons, H (2006) Practical Journalism: How to Write News, Sage Publications Amazon UK

Treadwell, D and Treadwell, J (2004) Public Relations Writing: Principles in Practice, Sage Publications Amazon UK

Truss, L (2003) Eats, shoots and leaves: the zero tolerance approach to punctuation, Profile Books Amazon UK

Wilcox, D and Nolte, L (3rd ed 1997) Public Relations: Writing & Media Techniques, Longman Amazon UK

Wood, J and Allan, B (2003) Everything you want: understanding consumers, brands and communications, Capstone Publishing Amazon UK

Yahoo! (2010) The Yahoo! Style Guide, Macmillan Amazon UK

Zappala, J and Carden, A (2nd ed 2004) Public Relations Worktext: A Writing and Planning Resource, Lawrence Erlbaum Associates Amazon UK

Internal Links

Media relations

External Links

BBC: How do I write a press release?

BBC News style guide - pdf format

David Meerman Scott: The Gobbledygook Manifesto

Economist style guide

North Lincolnshire Council Style Guide - pdf format

Plain English Campaign: How to write in plain English

Telegraph blogging style guide

Matthew Stibbe's book recommendations

Richard Millington: Twenty most over-used terms in PR

Sherilynne Starkie: Top 7 leads to hook readers